The New York Times had an interesting article yesterday about cutting-edge research that Toyota is performing in striving to make driving more fun. Four Toyota employees recently were awarded a U.S. patent for a concept car that will enable drivers to better communicate with each other, by empowering the cars to glare angrily at another car cutting through traffic. The main features include headlights that vary in intensity, hood slits and other detail can that look like eyebrows, eyelids or tears.
The main idea behind this concept is to make the driver and occupants develop even more of an affinity for their car, thereby creating even more customer "stickiness". The benefits are manifold:
- to create a more positive mood
- to let the other drivers know about the feelings of a particular driver
- to provide extra feedback and signaling, indicating feelings such as surprise or gratitude for yielding the right-of-way
- to customize a response system that can automatically express some of these emotions, no matter who drives the car
The car's AI (Artificial Intelligence) is pretty sophisticated because of the complexity of determining the appropriate emotion given a certain situation. Data on the state of the car, the road, and the driver is gathered and stored on the car's computer. That intelligent system assigns points to some factors, such as speed, brake pressure, or handling angle, that can, for instance, contribute to a change to an angry mood (from a normal mood). Therefore, when a certain threshold number of points is reached (e.g. potentially pointing to an angry response), the car's computer software will cause the external part of the car to change accordingly.
My own thoughts on this car? Interesting concept - it's too early to tell whether it will fly in the current state, but there is a lot of potential. I would personally soup this idea up with a few extra features, including:
- biometric verification (excellent security feature) - I would complement the regular keyless combo lock with a speaker verification system that would match a person's voiceprint
- a smart traffic system that would get traffic location from WiFi/WiMax dedicated hotspots around the city and warn the driver not to take certain areas (basically, an enhanced version of OnStar, with traffic
- a speech synthesizer that would give the car a voice and remind the driver to perform certain tasks such as filling up the gas tank, changing oil, adding windshield washer fluid, etc. or even better yet - warning about speed limits or wreckless driving.
The highly creative patent can also be applied to motorcycles, ships or aircraft.
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The digital pen uses normal ink for writing and scans the paper as things are written via the pen's camera technology. Allstream maintains that the results are pretty similar to most optical scanners available today, without requiring the infrastructure and costs associated with a high-res scanner. The ink can be standard ballpoint blue, and there are several vendors that manufacture the pen, including Nokia, Logitech and Sony. In my demo, I used the Logitech pen shown in the figure.