Rodrigo Sepúlveda Schulz (hat tip: Om Malik) reports on the incredible broadband price wars going on in the French market. For instance, free.Fr offers 20 Mbps service for €29.99, or $1.50 euros per Mb/s a month. Neuf (subway ad shown to the right) has an 8 Mbps access monthly package for €14.90, whereas Noos (an MSO) offers 10 Mbps for €10 a month.
So what's behind all this? Could it all be due to France Telecom's decision to "be all it can be" (to borrow the catch phrase for US Army recruitment)? France Telecom (FT) opted to offer the maximum throughput available on all ADSL lines in France, having pretty much reached an almost universal plateau of 6 megs to the majority of its customers last year. This is in sharp contrast to its neighboring incumbents (BT and Deutsche Telekom), that are still engaged in limiting their DSL data rates. FT's DSL penetration is roughly 90 percent and is expected to grow over 95 percent this year. Also, this year, ADSL 2+ will be deployed and speeds will go up to 16 Mbps (pretty amazing).
But despite all that progress, Rodrigo wonders whether or not these service providers are committing harakiri in dropping rates so low that even costs are no longer covered. I am drooling thinking "what if" Bell Sympatico and Rogers could ever offer us such value (dream on). But what will the French net citizens do with so much bandwidth? That's a pretty valid question. HDTV is roughly 19 Mbps, and one of the highest riders. Perhaps video conferencing?
What if Vonage were to offer a three-way conference calling service in France and call it "Vonage à Trois"? Are you laughing? It certainly would not be beyond the realm of possibility. Mark Evans reported on a poll that Vonage Canada conducted with the help of Decima Research, geared towards finding out who people would want to engage in phone sex with. The result? Brad Pitt (the top choice for the ladies) and Angelina Jolie (the top gentlemen's pick). This is all a part of a branding campaign launched just in time before Valentine's Day.
more »












Despite some